Is WordPress the best choice for your online business? Not necessarily.
Some businesses need a website, just to maintain an online presence. On the other hand, for serious online businesses, the website is the cornerstone of their operation.
If your website is something you enjoy, a hobby, or just a way to establish online presence, then by all means, stay with WordPress.
This post is directed to serious online businesses, whose websites are a major part of their business.
If you operate a serious online business, you should get away from WordPress as fast as you can. Otherwise, it will destroy your business.
In this post, I am going to accomplish two objectives:
WordPress is not a bad platform. It is used by 43.2% of all websites on the internet. So you can say that it is a pretty good one. However, it is not for everyone, including serious websites. You won't see Google, SurfSideSafe or Facebook using it.
There is a website entitled, What WordPress Theme Is That. If you type the url of the website, it will tell you the theme being used, IF, the site is a WordPress site.
If you type this website, this is the result:
Likewise, if you type Google, this is the result:
So, this proves that what I am about to tell you is true.
There are only 4 reasons, but they are major reasons.
This is very bad for your SEO, and your business. Google will penalize you if your website doesn't load fast. And the few visitors you get are not going to hang around very long if it takes forever to load your website.
Each WordPress theme consists of many files. Many of these are files you don't need, and they slow down your website.
And then there are the plugins. Adding plugins to your website is the worst thing you can do. They will slow down your website even more.
The purpose of having your site indexed is so people can see what you have created.
Google has an indexing budget. When they index a certain number of url's, they stop. With a WordPress site, most of the url's that are indexed have been created by the platform. They are of no value to anyone who sees them.
This is exactly why WordPress sites very seldom show up in a Google Search. By the time Google indexes these irrelevant url's created by WordPress, the budget has run out. Google will not index the important pages that contain your content.
Serious website owners must know everything about their website. They must have knowledge of the file structure, and the database structure. Unfortunately, with WordPress, this is impossible.
WordPress does everything for you. Their logic is, there is no reason for you to know what is going on.
WordPress is a hacker's dream. It's the easiest platform in the world to hack. Of course, there are plugins that claim to prevent this, but most don't work.
When a WordPress site is hacked, it can be restored, but it will take a whole day to do this. This is time you can't afford to waste.
My alternative is very simple: Do your own coding. Create your blog from scratch.
I know this may seem overwhelming, but I assure you, it is not. I learned to code six years ago. What I found out about coding is, you will learn very fast. It is not as hard as you might think.
The following video is how I got my start in coding. This is the best video I have ever seen on learning to code, and it is not long. I recommend you go through it a few times, and you will have a very good working knowledge of PHP and MySql.
It's a little work, but it is well worth it. And by the way, if you have a chance, visit Jay Watson's YouTube channel. You can learn a lot from him, just like I did.
All of the files you create will be relevant to your website. There will be no additional files that serve no purpose.
In addition, you will no longer be using any plugins. For every WordPress plugin, there is code that will do exactly what the plugin will do, and much better because it is your code. All you will need to do is search Google or YouTube, and you will find the basic code you need.
The only files that you create will be files you want Google to index. Google will now index url's that are relevant, and contain the content you want people to see.
The url's that are of no value to anyone will not be indexed, because they will not exist.
When you do your own coding, you will have knowledge about everything going on in your website: the file structure, and the database structure.
If you have never coded before, a whole new world will open up for you, and it will motivate you like you have never been motivated before.
There are security measures that you will learn, as you become better at coding.
Unfortunately, there is no guarantee that any site will be free from hackers. However, if your site is hacked, all you will have to do is delete the files from your server, and recopy them back to your server from your computer. This will take less than 5 minutes.
Once you become better at this, you will be able to configure your website in a way that it will never be hacked.
And finally, you MUST keep backup files. All you will have to do is copy and paste them from your server to your computer, which takes about 2 minutes. This is much easier than WordPress.
You are no longer at the mercy of a platform like WordPress.
You will decide how your site looks, what files it contains, and how it is presented to the people who visit.
If you decide to take this route, and do your own coding, you will accomplish a major step in building a successful online business. Once you get into this, you will learn fast, and discover it is very simple. But more important, you will understand what you are doing, and what is going on.
I hope this article has helped you.
Remember! At CharlesMoney, we are here to help you succeed.